Which of our articles from 2022 were the most popular? Here's our annual list of the top 10 book marketing articles from the current year.
I always look forward to writing this article about the year’s top 10 book marketing articles on this site. It forces me to do something I need to do more often — study what resonates with you here so I can deliver more of it.
Google Analytics helps me identify the blog posts with the most traffic (visits). Because I want the list to focus only on articles created or updated in 2022, I remove those in the top 10 that don’t fit that description.
In addition to helping you see anything that could help you but that you might have missed, this annual process helps me:
- Identify trends
- Uncover surprises (for example, I thought “Amazon A+ Content: Elevate your book’s Amazon page” would get more traffic than it did, especially considering it was widely shared)
- Determine what to write about in the following year
Your top 10 book marketing articles
Which Build Book Buzz articles made the most difference for you? Here are your favorite book marketing articles according to blog traffic reports.
This month-by-month list of occasions that celebrate all things books this year makes it easy to find opportunities you can work into your book marketing plans. It includes information on how to use the special days and holidays for year-round book marketing and promotion. (Be sure to download the 2023 literary calendar using that option in the article here.)
Originally published in 2012 and updated this year, this how-to article with a short demo video is at the top of the traffic list year after year. It’s a must-read if you plan to contact journalists.
This roundup of media coverage of BookTok (a TikTok subculture for books and readers) digs into the impact of short videos from book lovers and why they’re important, and explains how you can use BookTok to your advantage.
Readers don’t care if your book came out last week, last month, or last year. All they care about is that it’s a good book. Here are five things you can do to promote your fiction and nonfiction books long after the launch has come and gone.
I asked authors, book marketers, book publicists, and publishers for their best book marketing tips. Here’s truly helpful advice from 18 of them.
What’s the difference between book reviews and book endorsements? And why should you care? The article answers those questions and outlines the two types of book reviews and how they differ. Don’t miss the examples of endorsements in the second half.
The next time you’re watching TV to relax, especially if the show doesn’t require you to look at the screen the whole time to follow the action, try doing a few of these book promotion activities.
Condensing your personal story into a few sentences can be a challenge. Build your credibility with readers by including these three author bio essentials in your author bio. Each is something readers expect to see on your book’s back cover and sales pages.
Research shows that images improve your social media success and engagement. Here are three types of custom images you can create that support your book marketing messages while they increase social media engagement.
If you want to sell books, creating a book marketing plan isn’t optional – it’s essential. Don’t be intimidated by the thought of it, though. It’s really just a matter of answering the right questions. You’ll find them here.
I’ve been blogging here for more than 10 years, so there’s a huge amount of free information on this site. Find it with the search box. It’s on the right if you’re on a computer; on the bottom if you’re viewing this with a mobile device.
I’m looking forward to another year of learning and sharing with you.
What do you want me to write about on this blog in the coming year? Please offer suggestions in a comment below.
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