Authors and editors: Collaborate for discoverability

Author and editor looking at manuscript

I met today’s guest blogger, Ricardo Fayet, in a Facebook group where he impressed me with his contributions. He’s a co-founder of Reedsy, an online marketplace that lets authors directly access the wealth of editing and design talent that has started leaving major publishers over the past few years. A technology and startup enthusiast, Fayet likes to imagine how small players will build the future of publishing. He also blogs about book marketing and conducts weekly author interviews on the Reedsy blog.

Authors and editors: Collaborate for discoverability

By Ricardo Fayet

Discoverability – aka, reaching readers — isn’t just about finding them; it’s about producing work that stands out from the crowded content market and inspires readers to leave a review or recommend your book. Working with a professional freelance developmental editor increases your chances of making just such an impression.

What’s even better than a reader review?

Old classic library with books on table

Did you know there are two types of book reviews?

When I talk to authors about reviews, many think only of reader reviews – those reader comments on your book that appear on Amazon, Goodreads, and other online sites. Reader reviews are important, essential, and influential.

But you also want to know about – and pursue – what the publishing industry refers to as “literary” or “trade” reviews. These are the critical, in-depth reviews of books offered by professional reviewers writing for media outlets.

Virtual book tour tips

Man going on virtual book tourToday’s guest blogger, who is sharing his experience with a virtual book tour, is Denis Ledoux. He’s the author of Should I Write My Memoir? How to Startwhich is the first book in the seven-part Memoir Network Writing Series. Learn more at his website.

Virtual book tour tips

By Denis Ledoux

As I explored options for marketing my new Memoir Network Writing Series of six books, I kept hearing about virtual book tours.

I was intrigued, but I was also intimidated. Could I pull it off? 

Book contest generates publicity


High Five Jump

Don’t you love it when you receive outside validation on the advice you offer people?

That’s what happened to me when I read my daily newspaper on Sunday morning.

One of my buzz-building tips for authors has been to host a contest to name a character in your next book, as recommended in a post on this site, “How to host a book contest” (see second bullet point), and in my e-course materials.

For reading out loud!


I met Wayne Hughes in a Facebook group and was intrigued by his perspective on book narration. In addition to being a narrator who specializes in book-length projects, he is a freelance writer and editor. His background is in journalism, theater, and broadcasting. Learn more about Hughes on his website or Facebook Page.  

For reading out loud!

By Wayne Hughes

When I was a cub newspaper reporter, we called the night editor “knuckles.”  We’d turn copy over to him, proud of getting it on his desk before deadline.

When he saw a problem, he broke young reporters to his way of doing things by standing, shoving aside the mounds of teletype paper, empty coffee cups and ash trays brimming with half-smoked cigars, leaning over his desk and supporting himself on his knuckles.

We knew what was coming, so we tried not to make eye contact.

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