Facebook profile, Page, or group? An author’s primer

Facebook profile, Page, or group

Of all the social networks you can use to help promote your book, Facebook might have the most potential for a few reasons.

First, it gives you several ways to interact with your target audience. Second, it reaches a wider range of people than other social networks, and those users spend a lot of time on the site. Third, it offers affordable advertising options that, when implemented properly, can be effective.

For that reason, it’s important to understand the three primary ways you and your book can have a presence on that social network:

  1. Profile
  2. Page
  3. Group

Do you have a Facebook profile, Page, or group — or any combination of the three? I’ve noticed many authors using the three interchangeably, as if they’re all the same.

They aren’t.

How to publish a book on Amazon

publish a book

“Can anyone tell me how to publish my book on Amazon?”

It’s a question I see in online groups over and over and over.

They’re asking about converting their manuscript to an ebook that can be read on a Kindle, not referring to Amazon’s print-on-demand service, CreateSpace.

Uploading to Amazon through Kindle Direct Publishing — KDP — can be a daunting process, even if you’re tech savvy. What if you make a mistake? And if you do, can do you fix it?

Guest post: 5 common audio book production misconceptions

audiobook production misconceptionsToday’s guest blogger, Richard Rieman of RRVoice.com, is the author of The Author’s Guide to AudioBook Creation. He’s also an audio book self-publishing expert and a top Audible narrator. Richard has narrated dozens of titles on Amazon, Audible, iTunes, and more. He also produces audio books for authors voicing their own audio books and consults authors seeking a narrator.

5 common audio book production misconceptions

By Richard Rieman

Do you ever wonder if an audio version of your book is a good idea?

Maybe you listen to audio books – perhaps a Harry Potter book with Jim Dale doing more than 150 voices – and you think that it’s probably way too complicated or expensive.

Not necessarily!

It’s not as hard as you think if you do a little research and know what you’re getting into first. Like anything else in the book publishing business, the more you know about how to do it, the better your end product will be.

Author uses novel tactic to promote book

author on board angle

I did a double take when I got out of my car in the parking lot of the Penfield, N.Y. Wegmans supermarket.

A car two spots from mine had a magnetic sign on the driver’s door that said, “AUTHOR ON BOARD.”

What a clever idea!” I thought. It’s such a novel tactic. (Pun intended.)

The author wasn’t literally on board at that moment, so I took a couple of pictures and decided I’d contact her later  to see if she’d answer a few questions for a blog post.

I did, and she did.

The art of the hand-sell

hand-sell books

Hand-selling books isn’t for introverts so if that describes you, stop reading now. This article will make you anxious.

Whether you’re hand-selling to bookstore employees so they will, in turn, hand-sell your book or you’re hand-selling directly to readers, you need to be your best extroverted self. That’s because hand-selling your book requires confidence and courage supported with planning and preparation.

You’ll be hand-selling your book at bookstore and book signings at other venues, at book fairs, or when you speak to groups.

When hand-selling, you have one goal: To sell as many copies of your book as possible.

That takes work. Here are a few tips for better hand-selling.

Disclosure: A small number of the links on this site are affiliate links. We receive a small compensation for the recommendation if you click through on them and make a purchase. The cost of any affiliate product is the same to you whether you use an affiliate link or not. To keep things simple, please presume that all of the links are affiliate links.