3 steps to more social media followers

more social media followers 1

Did you play “follow the leader” as a kid?

I did. In some situations, we still play it as adults, too, right? (I don’t think many would survive in the workplace if they didn’t know how to do this.)

But did you know that it can also help you get more social media followers?

While I typically don’t recommend playing follow the leader when you’re marketing your book because blindly following someone else could take you in the wrong direction, there is one situation where I strongly encourage it.

Book sales skyrocket when author adds social media images

Randi LeeI connected with guest blogger Randi Lee recently in a Facebook group for authors and this guest post about how she has seen sales climb when she uses social media images is a result of our conversation there. In addition to being an author and blogger, Randi is a freelance writer, editor, and designer living in New England with her family and two much-loved dogs. She recently released her debut novel, Affected, and is currently working on its sequel, Ascendance. Randi loves sharing tips and supporting fellow authors, often posting helpful advice and author spotlights on her website Affected, her action-packed dystopian thriller, is available at Amazon, Barnes & Noble, Kobo, and iTunes.

Book sales skyrocket when author adds social media images

By Randi Lee

Recently on this site, Sandra Beckwith discussed the importance of using social media images in  your book marketing campaign. She informed us that tweets with images receive 150 percent more retweets—that’s how powerful they are!

I’m visiting Build Book Buzz today as a success story, showing proof of this strategy. I’m here to show you how a visual addition to your campaign can have an amazing impact, leading to increased sales, exposure, and recognition—almost instantly.

Guest blogging for authors

author blogging

Nearly anytime I see a significant increase in the number of Build Book Buzz newsletter subscribers, I think, “One of my guest blog posts must be running this week.”

That’s because guest blogging is one of the best ways I have of introducing authors to the helpful material I provide in the newsletter and on this site. When I share some of that information on someone else’s site, a percentage of the host’s readers come here for more of it. Some inevitably subscribe to the newsletter so they receive more how-to information in their inbox every week.

Should you sign up for SELF-e from Library Journal?

SELF-e library

An author contacted me recently for advice on a simple question: “Should I enroll my book in the new SELF-e Select program offered by Library Journal?”

SELF-e Select curates self-published/indie books for libraries so that librarians know which books are worth adding to their lending collections. Here are a few links with more information:

Make sure you subscribe to the Build Book Buzz newsletter

new_newsletter_offerBeginning next week, this blog will be the home of the popular Build Book Buzz newsletter, which has up to this point been available to e-mail subscribers only.

If you subscribe to the blog but not the newsletter, you’ll now have access to information you haven’t been able to receive before, including monthly information on free resources that will make book promotion a little easier (and sometimes more fun).

No more e-mailed blog posts

Our changes include disabling the blog subscription function, since the blog and the newsletter will essentially be the same. In order to continue to receive blog posts, you’ll have to subscribe to the newsletter using the form on the right.

But that’s a good thing.

Disclosure: A small number of the links on this site are affiliate links. We receive a small compensation for the recommendation if you click through on them and make a purchase. The cost of any affiliate product is the same to you whether you use an affiliate link or not. To keep things simple, please presume that all of the links are affiliate links.