Hand-selling books isn’t for introverts so if that describes you, stop reading now. This article will make you anxious.
Whether you’re hand-selling to bookstore employees so they will, in turn, hand-sell your book or you’re hand-selling directly to readers, you need to be your best extroverted self. That’s because hand-selling your book requires confidence and courage supported with planning and preparation.
You’ll be hand-selling your book at bookstore and book signings at other venues, at book fairs, or when you speak to groups.
When hand-selling, you have one goal: To sell as many copies of your book as possible.
That takes work. Here are a few tips for better hand-selling.