6 steps for vetting your vendors

Authors, are you vetting your vendors well enough?

I co-moderate a Facebook group for self-published authors that doesn’t allow members to promote their books or services. I’m responsible for deleting those posts when they appear so that they don’t clutter the page and interfere with discussion and learning.

One that showed up today made me laugh, so I didn’t delete it, choosing to use it as a teachable moment, instead.

It was from a book editor offering her services. Here’s an image of her post, altered to eliminate identification.

Use LinkedIn’s publishing platform to create book buzz

Flora Morris BrownEvery time I see something online from today’s guest blogger, Flora Morris Brown, I’m impressed. Whether she’s contributing to a discussion in a Facebook group or commenting on a blog article, she is wise and knowledgeable. Flora is a book coach who helps take the fear out of publishing your first or next book. She is also a professor emeritus at Fullerton College and author of six books. Her upcoming book is the 2nd edition of Color Your Life Happy: Create the Success, Abundance, and Inner Joy You Deserve. Download a free e-book at her website.

Use LinkedIn’s publishing platform to create book buzz

By Flora Morris Brown

You’ve been building buzz for your book with your e-mail list and social media engagement.

Now that LinkedIn has opened its publishing platform to all members, you have a more powerful way to expand your reach to the largest professional network.

Book review: How to Get Good Reviews on Amazon

How to Get Good Reviews on AmazonHow to Get Good Reviews on Amazon: A Guide for Independent Authors & Sellers by experienced reviewer Theo Rogers takes readers into the subculture of prolific Amazon reviewers.

It’s a book about how to get reviews from those experienced reviewers, not a book about how to get reviews from anyone who can post them on Amazon. His advice is limited to working with those who consistently review books in your genre or category on the site.

As he notes in the introduction when referring to those who are regular reviewers, “The really interesting traffic often goes on outside the public forums, once people get to know each other and start using more private channels of communication.” (This observation, by the way, sent me to Facebook to see if there are groups for Amazon reviewers. There are, which underscores this sense of subculture I got from Rogers’ book.)

Targeting a niche book audience

Brette SemberI’ve known prolific author Brette Sember for years. When she posted in a private Facebook group that she’s published a guide to eating gluten-free while traveling, The Gluten-Free Guide to Travel, I asked her to guest blog for us on how she’s zeroing in on the niche audience that will be interested in the book. Sember is the author of more than 40 books about food, health, business, education, and legal issues. In addition to writing, ghostwriting, and writing online content, she’s a professional indexer and a social media manager for national brands. Learn more on her website and blog.  

Targeting a niche book audience

By Brette Sember

I’ve written niche books before, but The Gluten-Free Guide to Travel might just target the smallest one so far! Writing an e-book for such a small audience actually makes promoting it easier, because my audience is so small and so very targeted.

Attention book lovers: Read at least 10% of your Kindle Unlimited books

Attention book lovers: Read at least 10% of your Kindle Unlimited booksPeople who love to read are excited about Kindle Unlimited, Amazon’s new service that lets book lovers pay $9.99 per month to borrow up to 10 e-books with no return date.

With the average price of an e-book between $6 and $7, you might save money by borrowing just two books.

But is it a good deal for authors?

It will be if every Kindle Unlimited customer does just one thing with all borrowed books:

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