What are people reading on your blog and why should you care?
Using Google Analytics to determine your most popular blog posts helps you:
- Identify trends
- Uncover surprises (“I expected the article about how to replace a kanooter valve to be more popular than it was.”)
- Guide what you write about in the following year
When I did this to find my top 10 articles from 2015 to list here, I was happy to see that one of the trends I’ve identified in the past continues: I do a good job of recruiting guest bloggers.
When I hear a good story from a colleague or author friend and can convince them to write about it for us here, the article usually resonates with readers.
Three of the articles on this list — including the most popular one! — are guest posts. I am grateful to our guest bloggers for sharing their wisdom and experiences with us.
Here they are, starting with number 10. Click on each article title to read more.
If you know how to play “follow the leader,” you’ll be able to boost the number of people who follow you on social media. (Be sure to scroll down to the “Tip of the Month,” too.)
This article was “ripped from the headlines” — the headlines in my email inbox, that is. Learn how one author reacted when people he added to his email list without permission unsubscribed when he invited them to do exactly that. (There are lots of comments on this one.)
Amazon is cracking down on authors and other product sellers who pay people to write reviews. Get the what, why, how, and who cares in this article. (The “Tip of the Month” at the bottom is pretty cool.)
I had so much fun researching this one! It’s not too late to buy any of these goodies for a writer friend or for yourself — they’re timeless.
Self-published authors are often surprised to learn that there’s a right way and a wrong way to write an author bio. These tips will help make sure that yours is as good as it can be.
Jane Sutter Brandt sold every book she brought to her first book signing event — all 99 of them. In this article, she offers eight success tips plus a few more lessons learned.
Don’t be that author who waits until the book is published to start thinking about marketing. There’s a lot you need to do long before your book is ready for its launch.
Guest blogger Chris Syme, a social media specialist and author, takes on everything from hashtag stuffing to ageism in this post packed with excellent tips and advice.
There are some pretty cool resources on this list that won’t cost you a cent.
Novelist Randi Lee carefully documents how sales started climbing once she started adding teaser images to her social media posts. And she did it all without spending money.
Do you have a favorite from this site that’s not on this list? Please share the title or topic in a comment.
Tip of the Month
Get a free author marketing evaluation from Penny Sansevieri and team at book promotion firm Author Marketing Experts by calling the company or using the provided form on the company’s site. They do great work.
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