Category Archives: Tools

Gifts for authors and writers: 25 perfect, hand-picked ideas

Our third annual “best gifts for authors and writers” list is certain to help you find just the right writer gift this holiday season.

From jewelry designed especially for authors to gift cards and courses, you’ll find something here that your author or writer will love.

You’ll also find 32 more ideas from last year, and another 29 from the year before.

Start shopping now!

Click on each product name to get more information. Full disclosure: Many of the selections include affiliate links, which means we receive a small commission on sales. To keep it simple, presume they all have affiliate links. Also, prices are subject to change (I’ve seen changes in 48 hours!). 

Get book publicity with HARO

HARO

Want free book publicity? Subscribe to Help a Reporter Out — HARO.

HARO is a free daily email service that connects journalists with sources. The 800,000-plus people who use it receive three e-mails a day loaded with queries from journalists who describe what they’re looking for in a source and why.

If you make the effort to scan those emails for opportunities to contribute your expertise or experience, you and your book could be mentioned in the news or on a blog.

The trick to getting an interview and subsequent exposure — all of which you don’t pay for — is responding to the right queries appropriately. More on that later, though. It helps to first understand more about HARO and how the system works.

How to create a book publicity tip sheet

tip sheet

When Irish children’s author Avril O’Reilly sent a tip sheet to media outlets throughout Ireland, she had immediate success that included newspaper and television exposure for her book, Kathleen and the Communion Copter.

In her tip sheet, O’Reilly offered parents advice for selecting just the right Communion gift for little girls. While her book is fiction, she was able to find a nonfiction nugget she could use to create a tip sheet that offered the media useful information they could use immediately.

12 book marketing buzzwords you need to know

book marketing buzzwords

I don’t like when industry buzzwords and terminology are dropped into conversations with people who don’t work in that field.

You know how it goes . . . social workers never tell anyone anything. They share with them.

Educators don’t work with groups. They’ve got cohorts.

And there are no phrases with words in the military and financial services field — those folks love their acronyms. They’ve got a POV or ARM for everything.

6 free stock image sources for author blogs

free stock image sourcesAn author blog post without an image is like the first day of school without new sharpened pencils.

You just have to have them.

Images serve several purposes on blogs. First, they make each post much more attractive and readable. They draw the visitor’s eye to your content and, with long posts, break up the text so it’s less overwhelming.

In addition, they help your blog post get found by search engines when you have the right keywords in the image title and the “alt text.” The “alt text” option in Wordpress gives you another opportunity to add the keywords to your image.

They also draw more attention to your post when you and others share links to your content on social media.

Read Our Privacy Policy Here

Disclosure: A small number of the links on this site are affiliate links. We receive a small compensation for the recommendation if you click through on them and make a purchase. The cost of any affiliate product is the same to you whether you use an affiliate link or not. To keep things simple, please presume that all of the links are affiliate links.