Category Archives: Tools

Goal setting for authors

Les Brown goal quote

According to research, goal setters accomplish more than those who don’t set goals. What’s more, people who write down their goals are 42 percent more likely to achieve them simply by writing them down.

This is why goal setting for authors is so important.

Give yourself an advantage:

  1. Put thought into what you want to accomplish in 2017.
  2. Write that down.
  3. Create a plan that will help you get there.

Guest post: Facebook 101 for authors

Facebook 101 for authorsToday’s guest blogger, Joel Pitney, is a writer, filmmaker, and book launch specialist. He offers book marketing services and custom author website design. There’s lots of “Facebook 101 for authors” information to absorb, so you might want to bookmark it so you can refer back to it later. 

Facebook 101 for authors

By Joel Pitney

When I bring up Facebook to my author clients, the responses range from “What’s the relationship between book sales and vacation selfies?” to “I know Facebook is important, but I have no idea why or how to leverage it for my book.” But I’ve found Facebook, when used effectively, to be the most effective social media outlet for authors to drive traffic to their websites and build exposure for their books.

In this article, I’ll address some of the key decisions that authors face when launching or refining their Facebook campaigns. I will also outline the best practices I’ve found to be most helpful.

32 gifts for writers and authors

gifts for authors 28

Our “29 awesome gifts for authors” post last year was so popular that we’re offering lots more gifts for writers and authors this year, too.

Whether you’re shopping for yourself or for a friend, you’re certain to find just the right gift on this list below or on last year’s gifts for authors list.

Have fun shopping!

Guest post: Author website tips

Author website tipsThis article offering author website tips is our second guest post from Irish children’s book author Avril O’Reilly, who I met when she took one of my book marketing courses. (Be sure to read her first post, “Use surprises to get media attention.“) Awesome Avril, the author of A Fairy in the Family Againis currently building a website for her book using Wordpress. Connect with Avril on Facebook and Twitter

Author website tips

By Avril O’Reilly

Creating a website to promote your work (and yourself) is scary! There’s no doubt about that.

Authors worry about the cost, the content, the how, and the when – there’s a lot to consider.

We might take a look at author websites in the interests of research. That’s when panic sets in, Looking at the huge, sprawling sites belonging to the likes of Lee Child, James Patterson, or Karin Slaughter can be downright intimidating.

Cool Reviewer Grabber Tool finds book reviewers

reviewer grabber tool

“How do I find reviewers for my book?”

I get this question from authors all the time. And it’s a good one.

I often suggest that they follow this three-step process:

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